Fundraising requires relationship building, with both the existing investors and the ones who passed. Draft updates in Arx, and send them from your own domain. Track engagement across the board.
Separate existing investors from the potential ones, and send different updates to each group. People on your cap table are here to help you grow. People who have yet to invest are here to know you're growing.
Arx follows best industry practices for drafting investor updates. Use one of our pre-built templates and populate it with your own news that you want to share.
Open rates and reply patterns surface naturally. Know who opens every update within an hour, and who never even checks it.
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